ShopBack Universe: A Gamified Cashback Experience
UI/UX Hackathon
ShopBack Universe
A Gamified Cashback Experience
As part of Team Arc in a hackathon held jointly by ShopBack and NTU Product Club, we reimagined the cashback experience with ShopBack Universe, a platform designed to make saving money engaging and effortless. Tackling user pain points like cumbersome processes, tracking issues, and delayed gratification, our solution introduced innovative features such as:
SASHA, an AI assistant for personalized deal recommendations and seamless cashback tracking.
Instant Rewards, enabling users to redeem pending cashback immediately through mini-games and store credits.
A Gamified Cashback System with quests, challenges, and badges to keep users entertained and motivated.
Goal Tracking for visualizing progress and achieving time-limited milestones.
This project showcased our ability to combine user insights with creative problem-solving, delivering a platform that simplifies, engages, and rewards.
[Industry]
UI/UX Hackathon
[My Role]
UI/UX Designer
[Platforms]
Figma, Adobe Illustrator, Adobe Photoshop and Canva
[Timeline]
January 2025 - 1 Week
[Tags]
UI/UX
Product Design
